DIYG

DIY Girlfriend exists to build confidence, to build skills and to build a community of women who can take on any home improvement project by providing step-by-step instructions and the equipment to get the job done, leaving them empowered to follow their passions.

DIY Girlfriend gives women the confidence to go further.

The bold color palette represents a fun space where women can grow and form a network for like-mindedpeople. With blue representing trust, pink emphasizing sincerity, and the yellow implying creativity.

Using angled and geometric elements supports strength while also playing off basic building plans.