Avondale Toyota

Avondale Toyota wanted a creative solution that would inform their customers of their unique approach, contrasting with other dealers while also refreshing their brand.

Needing to stand out in a saturated market Avondale Toyota reached out for a brand refresh and a better way to visually communicate what makes them different.

Avondale’s One Price. One Person slogan ensures that there is not haggling and fair pricing. Guaranteeing that the lowest price is posted on every vehicle and only one person to assist you with the sale and the financial details.

The best way to do this was to make sure we spread the message of inclusion and equality. Ensuring customers that Avondale was an equal opportunity dealership that you could trust with upfront and honest salespeople.

Keeping with their existing brand colors this project consisted of a new logo, updating their social presence, creating commercials and other videos and new POS materials.